I’m Malene, the founder of Personal Style Journey, where my mission is to help you discover and cultivate your unique style with confidence. I’m here to guide you on a journey that reflects who you truly are.

Having worked with clients from diverse backgrounds across Thailand, India, Indonesia, Singapore, and Australia, I understand that personal style goes beyond trends and clothes—it’s about feeling empowered, authentic, and confident in your own skin. Now based in Perth, Australia, I continue to serve clients throughout the Asia-Pacific region, offering both personalised styling services and an online course to help you discover your best self through style.

A Journey Back to My First Passion: Fashion

If you had asked me at age nine what I wanted to be, I would have answered “fashion designer” without hesitation. As a child, I was always drawn to clothes, fabrics, and the idea of creating something that made people feel beautiful and confident. However, as life unfolded, I chose a different path and entered the corporate world, where I worked as a management consultant. Yet, despite my success in the business world, I never fully let go of my passion for design and style.

When my family and I relocated to Bangkok in late 2022, I saw an opportunity to reconnect with that childhood dream. I decided to follow my heart and pursued my styling business, and it has been one of the most rewarding decisions of my life. In addition to my styling work, I also launched my own fashion brand, Sucette Soeur, which blends my love for design with my deep appreciation for personal style and the beauty of Thai silk. This venture has allowed me to further explore how fashion can empower people and connect them to their authentic selves.

My Approach to Style

Through my own style journey, I’ve come to believe that personal style isn’t just about following the latest trends. It’s about finding pieces that reflect your individuality, elevate your confidence, and align with your lifestyle. Style is deeply personal, and my mission is to help you create a wardrobe that makes you feel your best every day.

I am passionate about fit—because it’s not about the size on the tag, but how clothes make you feel when you wear them. I believe in combining accessible fashion with quality investment pieces to build a wardrobe that not only lasts, but also makes you feel timeless. Style is about embracing your uniqueness, and I love helping my clients discover that sweet spot where they feel truly themselves in what they wear.